E-Ink displays run and battery and solar power and require very little infrastructure buildout. As part of the design team, I created on-screen information dashboards that show real-time departures, maps, alerts and other useful transit information.
UI archetypes are the standard UI blocks that can be used interchangeably depending on a client's specific needs. Driven by typography, the the style is unified with the company's overall branding.
Building New Generation Digital Wayfinding
I worked with a digital display company to support their brand, identity and website created to elevate them above their competitors. The company builds low-power, e-ink displays for public transit, public spaces and organizations. Their clients include MTA (New York), TriMet (Portland) DART (Dallas) to name a few. My goal for the project was to create a trustworthy and minimalist messaging that matches the brand's personality and values of connecting places and people.